Sunny Maurya

Digital Marketer Head

Sunny Maurya is the Digital Marketing Head at Dean Infotech, specializing in SEO, SMO, PPC, ORM, performance marketing, and content development. He helps businesses grow their online presence through data-driven campaigns and optimized marketing solutions. Sunny also writes about digital marketing trends and strategies, sharing his practical knowledge and insights with readers.

Business and Technology Latest Blog Insights

Ultimate Guide to Social Media Posting for Better Reach and Conversion

Sunny Maurya13 March 2020

Social media is really a powerful platform that has the ability to bring a change, create awareness and obviously generate business. Three fourth of the total population uses social media for numerous purposes. People of all age group are so keen to know everything that is going around them. Both small and large scale business owners, therefore, prefer to promote themselves on various social media in every way possible. Then why is it so that only few of them can actually get the right amount of traffic and engagement on their website and others can’t?Well, this blog will help you find an answer to this question!Firstly, remember that everything takes time and constant efforts. Secondly, efforts done in a right amount, at right time for the right purpose brings tremendous results. Let us look how you should post on the most popular social media platform.Facebook<img src="data:image/jpeg;base64,/9j/7gAOQWRvYmUAZAAAAAAB/+ER9EV4aWYAAE1NACoAAAAIAAsBDgACAAAAGQAACJ4BOwACAAAAGQAACLhHRgADAAAAAQAFAABHSQADAAAAAQBjAACHaQAEAAAAAQAACNKcmwABAAAAMgAAEPKcnAABAAAAMgAAESScnQABAAAAMgAAEVacngABAAAAMgAAEYicnwABAAAAMgAAEbrqHAAHAAAIDAAAAJIAAAAAHOoAAAAIAAAAAAAAAA

Keyword Strategy for SEO that You Must Know!

Sunny Maurya4 March 2020

Keyword research is considered the foundation of any SEO campaign. The keywords you choose define the strategy and analysis that you do to fight with the competitor site. These days you need to be extra careful because people not only type but their voice do the labor. Voice search has made it quite tough for the SEO to choose their keywords. Nevertheless, such challenges make the work even more interesting and worth it.But if you face issues with opting an effective keyword strategy for your project, then this is the right blog for you!Understand Search Volume DataThe first metrics to consider for keyword strategy is the search volume i.e. number of people looking for a particular keyword. To know search volume you can use various data sources. At the top comes Google keyword planner which helps to establish search volume and discover associated keywords as well. Although it isn’t originally designed for SEO but for paid advertisers, therefore you cannot rely on it for long tail queries.Search intentThis one is a bit tricky. You have to be very

7 Best Brand Design Statistics Businesses Should Consider

Sunny Maurya18 February 2020

Successful entrepreneurs are aware that good branding is a crucial factor in determining their success, but with so much suggestion and so many data on the topic, it’s not simple to figure out what is actually essential. A reputed web design company can provide you with an effective brand design helping your business to grow.Branding is way to communicate with the consumers, distinguish themselves from the competitors, and create a name for ourselves in a world full of startups and great ideas. A brand is not only the company’s logo or the product or service being offered but it is your company in the present, future, and perceptions of the public. Basically, branding is about communication.Businesses communicate with their customers through their names, logos, and messaging. It is becoming more and more important to have a strong brand, a recognizable name, and a logo that rises above the rest. This is also a reason why many companies often rebrand their businesses. If you are considering for brand designing or rebranding then you should hire web design company that is renowned for its experience and work. A brand consists of many

Important 7 Tips to Generate 100% Social Media Traffic in Beginning

Sunny Maurya2 December 2019

Recent changes in Google’s search algorithms have made web designers and marketers scrambling to invent new ways to enhance SEO results. If your organization is struggling to go up on the search rankings, you might be missing out on a crucial tool that helps to drive more traffic. The more you share and engage on social media, better your search results will be. Social media is the key tool to increase brand visibility and pull traffic to your site. Whether your website is struggling to attract target audience or grow your niche blog traffic, the Social Media Optimization (SMO) campaign plays a very crucial role in changing the entire scenario.Some of the key methods to generate social media traffic, especially when your website is not popular are as follows:<img src="data:image/jpeg;base64,/9j/7gAOQWRvYmUAZAAAAAAB/+EoJEV4aWYAAE1NACoAAAAIAA0BDgACAAAAKAAACLYBEgADAAAAAQABAAABGgAFAAAAAQAACN4BGwAFAAAAAQAACOYBKAADAAAAAQACAAABMQACAAAAHgAACO4BMgACAAAAFAAACQyHaQAEAAAAAQAACSCcmwABAAAAUAAAEWScnAABAAAAUAAAEbScngABAAAAUAAAEgScnwABAAAAUAAAElTqHAAHAAAIDAAAAKoAABKkHOoAAAAIAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA

SMM vs PPC – Which One Has More Importance in Digital Marketing?

Sunny Maurya18 November 2019

Social Media Marketing (SMM) and Pay per Click (PPC) are the branches of the same tree called Digital Marketing. Although both of them use different techniques; On one hand SMM helps in gaining traffic and generating lead through social media platforms organically and on the other hand PPC uses search engine advertisement to generate clicks for the website which is inorganic. Both have their own set of advantages that helps a business to flourish. Let us look into them more elaborately.Social Media Marketing (SMM)This internet marketing includes creating and sharing content on any social media platforms to attain marketing and branding goals. According to Social Media Examiner about 96% of marketers are currently participating in social media marketing for a better reach. Let us look a little more deeply about its advantages.<img src="data:image/jpeg;base64,/9j/4AAQSkZJRgABAgEAYABgAAD/7gAOQWRvYmUAZAAAAAAB/+ESyEV4aWYAAE1NACoAAAAIAAsBDgACAAAALAAACJ4BOwACAAAAJwAACMpHRgADAAAAAQAFAABHSQADAAAAAQBjAACHaQAEAAAAAQAACPKcmwABAAAAWAAAERKcnAABAAAAWAAAEWqcnQABAAAATgAAEcKcngABAAAAWAAAEhCcnwABAAAAWAAAEmjqHAAHAAAIDAAAAJ

Top 20 Facebook Tools That Will Completely Transform Your Social Engagement!

Sunny Maurya11 November 2019

Facebook has gained a lot of popularity in the recent few years; it is not only used for social interaction but has become a platform for business promotion worldwide. Facebook is transforming day by day proving its dynamic power to adapt change of daily life. Gone are the days when a business owner had to work really hard to set a good business and promoting it all around the globe.To your surprise strategizing a great campaign and marketing you business online are now made easy by Facebook. Today we will be discussing on various tools that are dedicated towards maximizing the efficiency of your effort, engaging with the followers, tracking your analytics, managing your ad campaigns and suggesting you about what content to be published.The tools are categorized in different categories. Let us discuss on each category one by oneFacebook Advertising Tools- Advertising is the most popular and affordable strategy used by a lot of business owners to gain more engagements and generating higher leads effectively, efficiently and quickly. There are certain Facebook Advertising Tools that are developed for the aid o

How SMO Services Can Help Make Money for the Startups

Sunny Maurya30 September 2019

Trying to make money for your startup business? If yes, social media can make your mission much easier. Through social media, you can reach millions of people on a low budget. Facebook, Twitter, LinkedIn and Instagram+ are the topmost social networking websites that can help you to achieve targets. If you have a big social network around, it can be beneficial for your business.If you are not having social media presence but spending huge amounts on advertisements and campaigns but not getting the desired results, then SMO services can help place your business at a leading position to increase your brand exposure and leads. These services help emerging startups get more business and can really take them to the next level.                  Social media is the best platform to connect with direct customers and industry leaders.What social media marketing services do?Social media planning and implementationAdvertising on Facebook, Twitter and Instagram + with other social media sitesYouTube and Linkedin SEOSocial media content optimization<li

5 Must Know Benefits of Hiring an SEO Agency

Sunny Maurya26 September 2019

Search Engine Optimization– A term which is most heard when talking about developing a website. The main task of SEO is to generate traffic through organic means and converting this traffic into leads thus increasing the revenue of the Company. It is very important to choose a knowledgeable and experienced SEO agency for growth of your business.Let us discuss few benefits of SEO Company in brief.SEO brings Improvement in your website:In the current competitive world every industry wishes to gain the highest spot no matter if it is a small or medium sized firm. Earlier there were few large industries which needed SEO to flash their website on the top search results but today the things have changed. If you wish your website to gain exposure you need to opt for a SEO agency as it will help you implement the methods that are essential for the visibility in searches, improving ranking and increasing customers and leads.Experience is an added benefit:New firms which know about SEO can manage their website but the results of their optimization will be very minor and chances are that you

Are Instagram and Pinterest Really Effective for Web Traffic?

Sunny Maurya16 September 2019

In the current scenario, digital marketing has become one of the most effective marketing strategies which are used to enhance online visibility of the businesses. One of the best channels to market your business digitally is social media optimization that helps in spreading the brand awareness on the World Wide Web. The strategy is used to get more traffic by exploiting several social resources such as blogs, Instagram, YouTube, Facebook, Twitter, Pinterest, discussion forums etc.Social Media Optimization SMO is considered effective digital marketing strategy and it includes particular specialized methods which are utilized to provide better traffic conversion to a business website. Strategic SMO services help an online business reach out to maximum number of potential clients. Proper planning and cohesive effort are required for effective SMO campaign. Considered as one of the crucial parts of the Search Engine Ranking Management, Social Media Optimization Services allow online businesses to build and develop a thread of communication with prospective cu